Write one press release/information sheet and send to 50 appropriate media sources per month newspapers, radio stations, television shows, book stores, book clubs, meeting planners for any appropriate organization that you can be invited to speak, do a reading/signing/workshop, or be on a panel of speakers. For businesses: Same as above as appropriate for events, new product/services releases, etc.
Follow up call to 20 organizations to confirm receipt of information and interest in booking for interview, book signing/reading/workshop (see above).
Write one article highlighting your product/service and submit to 10 newspapers, online article portals, appropriate groups online, include in SPMG newspapers, website(s) and our social network sites, as well as other print publications (newspapers and magazines).
Blog on 10 appropriate blogs about your product/service, including link to your website(s).
Add client information to appropriate Wikipedia pages and other appropriate wiki-like portals and directories.
Add any already created podcasts, videos to SPMG website, SPMG social networking sites, appropriate blog sites and to our email subscriber list (appx. 1.2 million subscribers)
Upload author/business created video interview to our social networking sites (those that support video - YouTube.com/Authors & Artists), SPMG website and will create a viral video link through our email subscriber list, as well as other appropriate websites. (We can produce video at additional cost or can refer a videographer).
At the end of the month, each client receives an email listing the services completed for the month.
